Privacy Policy

1. Information We Collect

We collect information through your direct interactions with our website and services. This includes:

• Contact Data: Name, company name, email address, phone number, and the nature of your enquiry submitted through our contact forms.
• Usage Data: IP address, browser type, device information, pages visited, time spent on pages, and referral source — collected automatically via server logs and analytics tools.
• Communication Data: Any correspondence you send us directly via email or through the site enquiry system.
• Cookie Data: Session cookies and preference data as detailed in Section 6 below.

We do not collect financial data, payment card information, or sensitive personal data (as defined by applicable data protection legislation) through this website.

2. How We Use Your Information

Information collected is used solely for the following legitimate purposes:

• To respond to your enquiries and provide the services you have requested.
• To assess suitability for our engagement protocols and communicate onboarding details.
• To send service-related communications, updates, and — where consent has been given — marketing correspondence.
• To improve, maintain, and secure our website and digital infrastructure.
• To comply with legal and regulatory obligations applicable to our operations.

We will never sell, trade, or rent your personal data to third parties for their own marketing purposes.

3. Data Sharing & Disclosure

We do not share your personal information with external parties except in the following limited circumstances:

• Service Providers: Trusted third-party vendors who assist in operating our website or delivering services (e.g. hosting providers, analytics platforms), bound by confidentiality agreements.
• Legal Compliance: Where required by law, court order, or governmental authority.
• Business Transfers: In the event of a merger, acquisition, or sale of company assets, where data may transfer to the acquiring entity.

In all cases, we require any recipient of your data to treat it with the same level of confidentiality and security that we apply.

4. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Contact form submissions are retained for a maximum of 24 months unless an active client relationship exists, in which case retention follows the terms of the service agreement.

Once no longer required, data is securely deleted or anonymised.

5. Data Security

Confidentiality is fundamental to everything we do. We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include:

• SSL/TLS encryption for all data transmitted to and from our website.
• Access controls limiting data access to authorised personnel only.
• Regular security assessments of our infrastructure.

While we employ industry-standard security measures, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but are committed to mitigating risk to the maximum extent practicable.

6. Cookies & Tracking Technologies

Our website uses cookies to enhance your experience and gather analytical data that helps us improve our services. Cookies used include:

• Essential Cookies: Required for core website functionality (e.g. session management, admin authentication).
• Analytics Cookies: Used to understand how visitors interact with our site (e.g. Google Analytics, if enabled). These are anonymised and aggregate in nature.
• Preference Cookies: Store your settings and preferences for subsequent visits.

You may disable cookies through your browser settings. Note that disabling certain cookies may affect the functionality of parts of our website.

7. Your Rights

Subject to applicable data protection law, you have the following rights regarding your personal data:

• Right of Access: To request a copy of the personal data we hold about you.
• Right of Rectification: To correct inaccurate or incomplete data.
• Right to Erasure: To request deletion of your personal data where no legitimate basis for retention exists.
• Right to Object: To object to processing of your data for marketing purposes.
• Right to Portability: To receive your data in a structured, machine-readable format.
• Right to Withdraw Consent: Where processing is based on consent, to withdraw it at any time.

To exercise any of these rights, contact us at hello@betadigitals.com. We will respond within 30 days.

8. Third-Party Links

Our website may contain links to third-party websites, including our subsidiary platform at pr.betadigitals.com. Each platform operates its own privacy policy and we are not responsible for the content or data practices of external sites. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected data from a minor, please contact us immediately and we will take steps to delete it.

10. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Material changes will be indicated by an updated "Last updated" date at the top of this page. Continued use of our website following changes constitutes acceptance of the updated policy. We encourage you to review this page periodically.

11. Contact Us

For any queries, concerns, or requests relating to this Privacy Policy or the handling of your personal data, please contact: