Chateau Vartely Wine
Category: Press Distribution
Date: September 8, 2020
Project Overview
The current most talked about Sweet Red Wine in Nigeria; Pastoral Sweet Red Wine by Chateau Vartely makes its debut in the Nigerian market.
Beta Digitals got more details of what the client wanted to focus on, which was its online reputation management and traditional marketing in Lagos and Abuja.
We created a PR strategy that focused on the brand properly introducing itself into the market with popular faces such as Nengi of Big Brother.
Our work in numbers
6 months
A PR campaign 3-6 months
1 specialist
PR Specialist
1000 views
What We did
- Evaluation of the current online reputation, including a thorough analysis of search engine results, social media mentions, and customer reviews.
- Continuous monitoring of online mentions, reviews, and discussions across various platforms to stay informed about the brand's online sentiment.
- Developing and implementing strategies to handle online crises, such as negative news articles or viral incidents, in a timely and effective manner
- Monitoring and analyzing the online reputation of competitors to identify areas where your brand can differentiate itself positively.
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