5 Simple Instagram Hacks For Your Business
Instagram has become a huge favorite of the social media optimization experts in recent times.
And for all the right reasons, Instagram is growing strong with each passing year, as strong as Facebook, hands down.
Check these statistics, as of June 2018, one billion people were actively using the photo-sharing application.
500 Million users log in daily onto Instagram, means the same number of leads are waiting for you; if you play your cards right.
So, there are the hacks that can open the door of opportunity a little wider than your business rivals:
Let Them Find You
It is simple math; if they can find you easily, they will contact you more comfortable. Let me ask you first, did you have any idea that field of “name” in your bio is searchable?
You can use this “name field” to target your business’ keyword. By adding the focused keyword, your chances of appearing on the Explore page multiply by tens.
Manage Multiple Accounts From A Single Device
When while using a computer or a laptop, different browsers will do it, but on mobile, it is a pain. Okay, open the application, now tap the gear icon on it.
For android users, you’ll have to tap on the three-line icon from the top right corner. Now, please go to the bottom of the options and tap on the add account button.
Put in your username and password> You are good to go.
Schedule Your Posts in Advance
This is the backbone of most of the startups in the market.
For a fact, the majority of the startups cannot have social media experts working 24X7.
Some of them do not even have even a single social media expert; their HR do it for the company.
You can use the social media scheduling tool for scheduling your post. Also, if you have a business account, other devices may help you.
Link Building on Instagram
Link building here means, making connections, with other people. Instagram stories are a great way of engaging people.
Nonetheless, we do not always have great stories cum highlights to share.
Hence, here is what you can do; you can share other people’s content on your stories.
Let the person know via a message that you are sharing his/her story and s/he must feel free to share yours too.
Hit them Up
Knowing that what you are sharing is reaching to the maximum number of people possible is a great hack.
Well, on Instagram, you can do it by using the insight option.
Via using the insight option, you will get accurate information about when and how many of your followers are active.
Not sure what to do with all that data? The most prominent social media agency in Nigeria might know, but whatever!
Let’s End It
So, these are the five simple Instagram hacks for your business, that will take it to the sky.
If you are a social media expert chances are that you might already know these things.
However, if you are not, it is time to hire one.
We all are not blessed with the sense of what might go well on social media, that is the reason SM experts are so important.
Social media marketing is the best thing that can happen to the digital marketing system if used well.
Are you?
Ways to Further Optimize Your Instagram Captions
These aren’t the only ways you can write engaging Instagram Hack captions — here are four other methods to help your captions do more work.
1. Include A CTA
In your caption, ask your Instagram followers to do something — maybe ask them to click the product tag in the photo, tag a friend in the comments, or go to the link in your bio. A call-to-action is an easy way to get a little more mileage and engagement from your captions.
2. Use Emojis 😜💥🌻
Emojis are a fun way to up your captions and help more people stop and take notice. Don’t go overboard, but a few well-placed emojis that are relevant to your photo and caption can help increase your Instagram engagement rate.
3. Add Spacing
The shape of the text means a lot in determining how likely your followers are to read the entire thing. A thick block of text is overwhelming; instead, include spacing throughout your caption, separating thoughts into sentences on different lines. That will make your caption easily scannable, and that will make followers more likely to read the whole thing — and when you’re using Instagram (Instagram hacks) for business, of course, that’s your goal.
4. Add Mentions
Mentioning other users in your caption can create a good user experience for readers, allowing them to find other accounts relevant to their interests. For instance, if you’re writing a caption on the topic of how businesses can grow through marketing, you might include a line that says: “Learn more about this by visiting @hubspot.”
What to Post on Instagram Stories
Stories are an important aspect of Instagram to utilize. Here are some Instagram hacks on the different types of stories you can post and how to optimize your stories.
. Highlights
When you post stories, you can save them in the “highlights” section on your profile. This is helpful because profile visitors can continue to view your stories even after the 24-hour limit, learning more about your company and swiping up to view products.
. Location Tags
When you’re using Instagram for business, tagging your location in a story can help local people find out about your business. And there are fun ways you can do this too, creatively incorporating the tag into a caption or placing it on a strategic spot on the image.
. Chat
Instagram recently introduced a chat sticker that lets you start conversations straight from stories. By using this sticker, you can create a group DM chat — an excellent way to get to know your followers, especially for small local businesses.
. Quiz
Quizzes are a fun way for your audience to learn more about you! Use your Instagram business profile stories to share some fun facts about your business in the form of a quiz.
How to Grow Your Account When Your Using Instagram For Business
One of the best ways to grow your Instagram for business is by using hashtags. Hashtags on Instagram posts can increase your reach. You can appear on the Explore page for a certain hashtag, and for people who follow hashtags, you’ll pop up in their newsfeed. Plus, the algorithm favors relevancy — which means you can get your account in front of even more people by selecting hashtags your target audience cares about. Here are more Instagram hacks on using hashtags to grow your account and get more Instagram followers.
